Project Team

Justin Childress
Ashaun Eppes
Justin Pocta
Amy Nortman
Katie Higginbotham
Motion Design / Paperlyte

Project Team

Justin Childress
Ashaun Eppes
Justin Pocta
Amy Nortman
Katie Higginbotham
Motion Design / Paperlyte

A new identity for an architectural icon.

We do a lot of work in the real estate space, but rarely do we have the opportunity to rebrand such a visible element of the Dallas skyline as The Centrum. The building's new owner was ready to strip the building to the studs (so to speak) and needed a refreshed identity that matched their vision for a contemporary workspace catered to tech companies and entrepreneurs.

A new identity for an
architectural icon.

We do a lot of work in the real estate space, but rarely do we have the opportunity to rebrand such a visible element of the Dallas skyline as The Centrum. The building's new owner was ready to strip the building to the studs (so to speak), and needed a refreshed identity that matched their vision for a contemporary workspace catered to tech companies and entrepreneurs.