We believe the best brands happen at the intersection of strategy and beauty.

For over 20 years, Switch has operated on the belief that design and creativity can help change the world. We want to use that world-changing power to help others, to explore new ideas and to enable organizations to purse their vision.

What We Do

We create, refine, deploy and promote brands by placing just as much importance on strategy as we do design.

We listen intently to who you are, and where you want to go. We understand the profound impact of stories, the emotions they stir, and their unique power to unite people under common goals.

At our core, we’re here to amplify your message, craft memorable narratives, and inspire change on a grand scale.

Our Expertise

Brand Strategy

Research

Naming

Messaging

Art Direction

Identity Systems

Brand Guidelines

Digital

Websites

Social Media

Digital Marketng

Email Marketing

SEO

Promotional

Wayfinding & Signage

Sales Collateral

Packaging

Advertising Creative

Branded Merchandise

Content

Copy & Messagaing

Videography

Photography

Infographics

Data Visualizations

Our Experience

Arts & Education

Dallas Institute Of Humanities
Good Shepherd Episcopal School
Lamplighter
Oklahoma Christian University
OKC Museum of Art

Food & Beverage

Bar Arboloada
BB King’s
Bacari Tabu
Balcones Bar
Berkley’s Market
Goodbye Horses
Itta Bena
Jakes Burgers and Beer
Lively Beerworks
Lone Star Beer
Nashbird Chicken
Nehemiah Coffee Co.
Odelay
Pabst Brewing Company
Peticolas Brewing Co.
Shug’s Bagels
Super Duper Cookie Co.
Unleavened
Zest Cafe

‍

Retail & Hospitality

Autside
Altus Performance
Benchmark Bank
Billy Reid
City Golf Club
Commonplace Books
Highland Park Village
Links Collection
Mi Golondrina
Ponce City Market

Non-Profit

American Heart Association
Austin Ridge Bible Church
Commit Partnership
Connected Dallas
Curbside Chronicle
City of Farmers Branch
Gladney Center For Adoption
HPUMC
T3 Partnership
Temple Emanu-El
The Family Place
The Homeless Alliance
United Way
Water4

Developing a lifestyle real estate project?

Find out how our Real Estate division can upgrade your development and craft a branded experience.

learn more

Our Process

Over the past 20 years Switch has crafted thoughtful brand strategy and visual identities for a multitude of brands across a vast spectrum of industries using the following five steps. This process has been carefully refined over the years and has proven to be a strategic roadmap, leading our clients and partners to a positive outcome. While each brand is never the same, the process we use to develop these brands remains consistent and reliably successful.

01 / Groundwork